Brand Strategy

As the old adage goes if you fail to plan you plan to fail! Never plan to fail. Every brand needs a plan and it does not need to take years to develop. We will help you set your framework and identify your strategy so that you have all the essential tools to launch your brand. We work with our clients to develop their big picture.

Brand Messaging

All great brands have purpose. All great brands invest time and energy into articulating their purpose. We at JVI work closely with our clients to create brand messaging that turns conversations into converts. We help you develop core messaging that will emotionally connect your brand with your target audiences.

Brand Marketing

If a brand is outstanding and no one knows about it…is it still outstanding? The difference between launching a brand that connects with your audience and one that falls flat is EXPOSURE. We identify your audience and the platforms that they frequent. We then create communications that connect your audience to your brand. We give your audiences the desire to act and belong to the culture of your brand. We start with a brand’s mission and combine the business’ goals and craft marketing materials that are relatable to customers.

Oftentimes the first thing people do to learn about your company is visit your website and social media pages so your digital presence must be both compelling and reflective of your brand. At JVI Brand Management we use a combination of social media advertising and thoughtful content to drive traffic to your website. We have relationships with photographers and videographers to create beautiful, unique visually stimulating ads. We are experts at ensuring that the essence of your brand is conveyed across all social media platforms. Our specialized teams stay connected to the pulse of your brand. We help your brand find its voice through strategic messaging, targeted engagement, creative multimedia campaigns, optimized advertisements, and spokesperson training.

If you need an idea, we are here to lend our brains. With consulting experts in various fields JVI Brand Management is confident that we can help your brand find its voice.

All exposure is good exposure, but word of mouth is the best exposure. Today’s word of mouth is Influencer marketing. Research shows us the importance of influencer endorsements, especially if you are targeting Millennials or GenZ. There are many amazing influencers who have massive followings on social media such as YouTube, Instagram, and Facebook. We will research the top influencers in your industry and create relationships with them for your company. We then contact them to form collaborations and gain coverage for your business. This tactic varies from client to client. Sometimes, it means coordinating unique, paid sponsored posts. Other times, it means sending a product in exchange for a review. We will cater this to your business for the best possible results and ROI.